Enroll your child
Log Out
Enroll your child
Log Out
Enrol your child
Log Out
Enrol your child

Home

Breadcrumb Abstract Shape
Breadcrumb Abstract Shape
Breadcrumb Abstract Shape

87%

Course completion rate

45min

Per week

14-day

Guarantee

4.7

Average rating

1200+

Families Enrolled

Why this exists

The confidence that comes from making something real changes a child.

Ten years teaching kids to build things — first at Club Kidpreneur, then through a children’s book, now here — taught me one thing: they don’t need theory or a degree. They need a real problem, 45 minutes, and someone who believes they can. That’s what Ready Set Launch is. Nine short missions for 8–11 year-olds. Safe, supervised, jargon-free.

Read the founder story
From the founder

"I want every child to feel — early — what it's like to have an idea, try it, and bring it to life. That feeling becomes everything: resilience, confidence, money sense, communication."

Eamon Eastwood

Founder · Entrepreneur · Dad

built a multi million dollar global food distribution business starting in his backpacker bedroom with one packet of crisps

What your child will build

Nine real things. Not nine
worksheets in the bin.

Every mission ends with something visible your child has made — an idea card, a prototype, a pitch video. Tangible proof of progress.

Idea

3 Idea Cards

Problems your child noticed, with first-shot solutions and an excitement check.

Ready

Prototype v0

A scrappy first version of their idea — paper, cardboard, or digital. Photographed and captioned.

Set

Mini-P&L

Costs, price, value, profit — explained on one page in language they actually understand.
Launch

60-second Pitch Video

A real pitch your child films and shares with family. The pride moment that anchors the whole program.

See all 9 outcomes
How it works

Three phases. Nine missions. One real launch.

Short videos. Simple worksheets. A 2-minute parent brief at the start of each phase. You hand off — Ziggy and Eamon do the teaching.

PHASE 01
01

READY

Find the idea worth working on.
  • Spot Problems
  • Pick One
  • Prototype v0
PHASE 02
02

SET

Build it, price it, test it.
  • Customer & Offer
  • Price & Mini-P&L
  • Make & Test
PHASE 03
03

LAUNCH

Pitch it, celebrate it, plan next.
  • Pitch Prep
  • Pitch Day
  • Reflect & Next
The curriculum

Every mission. End-to-end.

R·1

30 MIN

Spot Problems

Find 3 problems worth solving.

30 MIN

R·2

20 MIN

Pick One

Lock in your favourite idea.

20 MIN

R·3

45 MIN

Prototype v0

Scrappy first build. Photo + caption.

45 MIN

S·1

30 MIN

Customer & Offer
Who is it for? What’s the offer?

30 MIN

S·2

40 MIN

Price & Mini-P&L
Costs, price, value, tiny profit.

40 MIN

S·3

60 MIN

Make & Test

Build it for real. Test with one person.

60 MIN

L·1

30 MIN

Pitch Prep

Write the 60-second Ziggy pitch.

30 MIN

L·2

30 MIN

Pitch Day

Scrappy first build. Photo + caption.

30 MIN

L·3

20 MIN

Reflect & Next

What did you learn? What’s next?

20 MIN

The curriculum

Every mission. End-to-end.

R·1

30 MIN

Spot Problems

Find 3 problems worth solving.

30 MIN

R·2

20 MIN

Pick One

Lock in your favourite idea.

20 MIN

R·3

45 MIN

Prototype v0

Scrappy first build. Photo + caption.

45 MIN

S·1

30 MIN

Customer & Offer

Who is it for? What’s the offer?

30 MIN

S·2

40 MIN

Price & Mini-P&L

Costs, price, value, tiny profit.

40 MIN

S·3

60 MIN

Make & Test

Build it for real. Test with one person.

60 MIN

L·1

30 MIN

Pitch Prep

Write the 60-second Ziggy pitch.

30 MIN

L·2

30 MIN

Pitch Day

Scrappy first build. Photo + caption.

30 MIN

L·3

20 MIN

Reflect & Next

What did you learn? What’s next?

20 MIN

★

BONUS

Launch Legend Certificate

Personalised completion certificate.

BONUS

Your child's guide

Meet Ziggy.

Ziggy is the spark that lives inside every idea. They appear at the start of every mission, cheer your child through the tricky bits, and high-five every tiny try. Less character, more companion.
✨ Tiny try, big high-five!
💡 Let's make it real— show me what you built!
🚀 Ready... set... launch!
🎉 Every big business starts with one brave idea!
Your child's guide

Meet Ziggy.

Ziggy is the spark that lives inside every idea. They appear at the start of every mission, cheer your child through the tricky bits, and high-five every tiny try.

Tiny try, big high-five!

Let's make it real— show me what you built!

Ready... set... launch!

Every big business starts with one brave idea!

FOUNDING FAMILY​ PRICE

Ready Set Launch. Lifetime Access.

Everything your child needs to launch their first idea.

  • 9 video missions across Ready · Set · Launch
  • Printable worksheets, idea cards & mini-P&L template
  • Pitch script + recording guide
  • 9 achievement badges + Launch Legend certificate
  • 2-minute parent brief videos for every phase
  • Showcase community for finished pitches
  • Lifetime access — including future updates
Start Your Chlid's First Mission
Price increases to A$199 in October
A$149

One-time payment · AUD

  • ✓ 14-Day Money-Back Guarantee
  • No Subscription
  • No Add-ons
  • No Upsells
Questions parents ask

Before you enrol.

How much time will I need to put in as the parent?

About 5 minutes a week. You watch a short parent brief at the start of each phase, then your child works through the mission solo or with a friend. The whole program runs in 45 minutes a week over 9 weeks.

Yes — built for 8–11 year-olds. No real-money transactions required, no public selling pressure, and a “show your idea to family first” pitch model. Everything is supervised and low-stakes.
That’s actually the point. We don’t use the word “entrepreneur” with kids — we use “ideas, build, test, launch.” Kids who love art, gaming, sport, animals or making things all find their way in.
14 days, no questions asked. If your child tries the first two missions and it’s not the right fit, email us and we refund in full.
Anything with a browser. Tablet is recommended; phone works for shorter missions; laptop or desktop is best for the prototyping and pitching missions.
Ready Set Launch is designed in short, achievable missions that fit into busy family life. Each mission takes around 45 minutes, includes hands-on activities, and helps children create something real they can proudly share. Our goal isn’t just to keep kids watching lessons—it’s to keep them building, creating, and celebrating progress every step of the way.
Most platforms focus on teaching skills. Ready Set Launch helps children apply those skills by creating a real business idea from start to finish. Instead of endless videos or worksheets, children complete practical missions, build real projects, develop confidence, and finish with a business pitch they can proudly present. It’s a structured, hands-on journey—not just another online course.